SNAP
After each kind of event
| Event | Events | Reaction day | 1 day | 1 week | 1 month | 1 quarter |
|---|---|---|---|---|---|---|
| Any day | 1,255 | — | -0.1%599/1254 up | -0.4%606/1250 up | -1.9%545/1234 up | -8.0%429/1192 up |
| Big drop latest session (-4.1% or worse) | 56 | — | -0.3%23/56 up | -0.1%26/55 up | -0.2%26/54 up | -1.5%23/49 up |
| Big gain (+3.9% or better) | 57 | — | -0.6%24/57 up | -1.3%25/57 up | -4.2%18/56 up | -6.3%17/52 up |
| Earnings beat | 15 | -8.4%5/15 up | +0.2%8/15 up | +1.5%9/15 up | +0.2%9/15 up | -8.9%6/14 up |
| Earnings miss | 3 | -17.1%1/3 up | -0.1%1/3 up | -4.4%0/3 up | -6.0%1/3 up | -4.0%1/3 up |
| 52-week high | 2 | — | +0.4%1/2 up | -1.8%1/2 up | -8.7%1/2 up | -27.7%0/2 up |
| 52-week low | 5 | — | +0.4%3/5 up | -1.9%2/5 up | +4.0%3/5 up | +14.6%4/5 up |
| Crossed above 200-day avg | 14 | — | -0.3%5/14 up | -4.5%3/14 up | -7.9%4/14 up | -9.9%4/13 up |
| Crossed below 200-day avg latest session | 15 | — | -0.5%5/14 up | -6.5%2/14 up | -8.0%4/14 up | -7.8%4/13 up |
| RSI oversold | 19 | — | -0.9%9/19 up | +2.4%12/19 up | +5.2%10/19 up | +11.3%11/19 up |
| RSI overbought | 9 | — | -1.9%2/9 up | -4.0%4/9 up | -8.2%2/8 up | -25.3%1/7 up |
| Volume spike | 18 | — | -0.2%9/18 up | +2.2%10/18 up | -0.9%9/18 up | -2.9%7/18 up |
| Theme selloff hindsight | — | — | — | — | — | — |
| Theme rally hindsight | — | — | — | — | — | — |
| Mention spike (Trendy) | 23 | — | +1.2%13/23 up | +0.9%13/23 up | -1.4%11/23 up | -6.5%8/22 up |
| Analyst upgrade | 1 | — | -0.6%0/1 up | -7.5%0/1 up | -5.9%0/1 up | +16.5%1/1 up |
| Analyst downgrade | 2 | — | -3.3%0/2 up | -0.5%1/2 up | -4.8%0/2 up | -4.3%0/2 up |
| Insider buy | — | — | — | — | — | — |
| Insider unplanned sale | 24 | — | -0.9%9/24 up | +1.3%15/24 up | -3.4%11/23 up | -6.5%6/19 up |
Median gain from the close of the session the event was known, over each holding period; Reaction day (earnings only): the session that first traded on the report, from the close before it; under it, how many of the past events were followed by a gain (12/20 up). "Big" is SNAP's own: its worst / best 10% of days over the prior 2 years. Highlighted: happening in the latest session or today, from the live quote.
Mention spike (Trendy)
Daily mentions at least 3x the prior week's average (20 or more); entry the next session.
| Holding | Events | Median | Up | vs SPY | Range of outcomes (worst · 25–75% · median · best) | vs S&P 500 stocks (their medians) |
|---|---|---|---|---|---|---|
| 1 day | 23 | +1.16% | 13 of 23 | +0.22% |
-35%
+11%
|
|
| 1 week | 23 | +0.94% | 13 of 23 | +1.08% |
-36%
+20%
|
|
| 1 month | 23 ≈21 indep. | -1.43% | 11 of 23 | -2.65% |
-32%
+51%
|
|
| 1 quarter | 22 ≈16 indep. | -6.50% | 8 of 22 | -9.91% |
-66%
+77%
|
Range of outcomes: all of SNAP's mention spikes in the past 5 years, from the worst to the best result over each holding period; the box holds the middle half, the tick is the median. A wide box means the median alone says little. Hover the median for the average.
Mention spike (Trendy) by trend
| When it happened | Events | 1 day | 1 week | 1 month | 1 quarter |
|---|---|---|---|---|---|
| Long trendAbove its 200-day avg | 4 | -2.0%4 events vs -0.1% | -2.9%4 events vs -1.4% | -9.0%4 events vs -7.8% | -9.9%4 events vs -27.3% |
| Below its 200-day avg now | 16 | +1.3%16 events vs 0.0% | +2.5%16 events vs +0.4% | -0.6%16 events vs +0.8% | -4.0%15 events vs +0.8% |
| Medium trendAbove its 50-day avg | 6 | -2.0%6 events vs -0.1% | +1.1%6 events vs -0.9% | -1.6%6 events vs -3.5% | -11.5%5 events vs -16.8% |
| Below its 50-day avg now | 17 | +1.2%17 events vs 0.0% | +0.9%17 events vs +0.4% | -1.4%17 events vs +0.8% | -4.0%17 events vs +1.4% |
| Short trendAbove its 20-day avg | 9 | -0.4%9 events vs -0.2% | +2.9%9 events vs -1.3% | +0.2%9 events vs -4.3% | -8.1%8 events vs -13.1% |
| Below its 20-day avg now | 14 | +1.2%14 events vs 0.0% | +0.8%14 events vs +0.4% | -2.4%14 events vs +0.9% | +0.3%14 events vs -3.0% |
The same event split by where SNAP stood against its 200-, 50- and 20-day averages when it happened (a dip in an uptrend vs a falling knife); "vs" is the plain any-day median in that trend; "now" marks where it stands today. Splitting halves the evidence: each cell shows how many past events it rests on.
Latest mention spikes
| Event | Entry | 1 day | 1 week | 1 month | 1 quarter | |
|---|---|---|---|---|---|---|
| Aug 3, 2026 | Aug 4 @ $5.79 | 58 mentions vs 1.0/day the week before | -7.9% | -4.8% | -3.5% | … |
| Jun 18, 2026 | Jun 22 @ $4.63 | 27 mentions vs 4.0/day the week before | -3.7% | -4.5% | -3.5% | +23.1% |
| Mar 26, 2026 | Mar 27 @ $3.93 | 37 mentions vs 2.4/day the week before | +2.3% | +19.8% | +51.4% | +12.5% |
| Feb 4, 2026 | Feb 5 @ $5.12 | 67 mentions vs 5.4/day the week before | +2.0% | -5.9% | +0.2% | +16.8% |
| Dec 2, 2025 | Dec 3 @ $7.66 | 24 mentions vs 0.7/day the week before | +1.3% | +3.4% | +7.7% | -32.6% |
| Nov 5, 2025 | Nov 6 @ $8.01 | 138 mentions vs 11.4/day the week before | +2.5% | +7.1% | +0.2% | -35.2% |
| Sep 30, 2025 | Oct 1 @ $7.71 | 24 mentions vs 7.4/day the week before | +6.6% | +9.3% | -1.4% | +4.7% |
| Sep 16, 2025 | Sep 17 @ $7.99 | 25 mentions vs 3.9/day the week before | +5.6% | +2.9% | -2.9% | -7.8% |
| Aug 5, 2025 | Aug 6 @ $7.78 | 91 mentions vs 5.7/day the week before | -3.1% | -5.9% | -6.0% | -4.0% |
| Apr 29, 2025 | Apr 30 @ $7.96 | 186 mentions vs 7.0/day the week before | -1.6% | +2.1% | +3.6% | +18.5% |
| Feb 4, 2025 | Feb 5 @ $10.63 | 60 mentions vs 3.3/day the week before | +0.6% | +0.9% | -8.6% | -23.5% |
| Oct 29, 2024 | Oct 30 @ $12.62 | 87 mentions vs 1.9/day the week before | -3.6% | -6.4% | -6.4% | -11.5% |
| Aug 1, 2024 | Aug 2 @ $9.36 | 80 mentions vs 2.3/day the week before | -6.9% | -3.3% | -5.3% | +29.9% |
| Apr 25, 2024 | Apr 26 @ $14.55 | 152 mentions vs 2.3/day the week before | -0.4% | +11.7% | +5.3% | -8.2% |
| Feb 5, 2024 | Feb 6 @ $17.45 | 28 mentions vs 6.3/day the week before | -34.6% | -36.2% | -32.1% | -1.8% |
Aftermath: entry is the close of the first session the event was fully known (the same session for price moves, the reaction session for earnings, the next session for Reddit, analyst and insider events, which are dated by day). Repeats within a few sessions count as one event. This is history, not a forecast: in our backtests, how a stock did after its past events did not predict its next one. Not advice.